Since 2018 Malcolm is the President of Bloom Consulting. Previously Malcolm was the managing director and founder of Placematters in 2012 and Placebrands in 2002 with Simon Anholt.
Since 2003, José has directed Bloom Consulting’s growth and internationalization. Today, he is recognized as one of the world’s top experts in Nation Branding.
With a background in both engineering and business, Gonzalo leads Bloom’s headquarters and is responsible for organizing the annual Bloom Consulting Country Brand Ranking.
Filipe has led the Portuguese office since 2012. His creative and business background is key to bringing unique insights to our clients in Portugal.
Caio is the global director for Placemaking, the new addition to Bloom Consulting’s global portfolio of services - placemaking and property branding (place branding for real estate development)
Working with Bloom Consulting since 2013 and a partner since 2018, João manages several Intelligence and strategy-related projects for cities, regions and cities, both at home and abroad
Advertising professional with studies in geography, Zed is responsible for qualitative behavioral analysis and knowledge curation. Curious and a people-watcher can be used to define his tendencies, allowing him to work in several areas of understanding perceptions.
With a background in journalism she has led several community engagement projects in place branding and placemaking and has worked as a Place Brand Expert in the field of real estate development.