Nation Marketing and Nation Branding are not interchangeable. While Nation Marketing is the promotional activities you carry out to engage target audiences,…
The term “Placemaking” is self-explanatory. When we discuss “Placemaking”, even if in a somewhat counterintuitive way, we automatically understand it as a…
Visit Sweden, the Swedish government’s official tourism agency, has been working with Bloom Consulting and its sister company, D2 Analytics since 2015…
Countries, Regions and Cities already know they need to strategically manage their brand—not only for reputation management, but also for trade, investment,…
In a groundbreaking moment for Bloom Consulting, the team has delivered its first Nation Branding strategy developed together with artificial intelligence (AI)….
Philippe joined our team this year. He has extensive experience working with Countries, Regions and Cities worldwide, specialising in Tourism Development and…
Nation Marketing and Nation Branding are not interchangeable. While Nation Marketing is the promotional activities you carry out to engage target audiences,…
The term “Placemaking” is self-explanatory. When we discuss “Placemaking”, even if in a somewhat counterintuitive way, we automatically understand it as a…
Visit Sweden, the Swedish government’s official tourism agency, has been working with Bloom Consulting and its sister company, D2 Analytics since 2015…
Countries, Regions and Cities already know they need to strategically manage their brand—not only for reputation management, but also for trade, investment,…
Digital presence, search results and online reputation. In today’s fast-paced world there’s no way around the growing importance of this correlated pyramid….
In a groundbreaking moment for Bloom Consulting, the team has delivered its first Nation Branding strategy developed together with artificial intelligence (AI)….
Philippe joined our team this year. He has extensive experience working with Countries, Regions and Cities worldwide, specialising in Tourism Development and…
What are you doing, Jolanta? Planning is my mantra lately, but I am transitioning to the execution phase….
More
Jose Filipe Torres
7 POSTS 0 COMMENTS
Since 2003, Jose has directed Bloom Consulting’s growth and internationalization. Today, he is recognized as one of the world’s top experts in Nation Branding.